This project involved a company-wide rebrand developed in collaboration with Collins, spanning brand identity, product, and web. As part of the core internal team, I partnered closely with stakeholders to translate the new brand vision into execution. My role focused on cross-team alignment, creative feedback, and rollout planning to ensure a smooth transition across all touchpoints. Despite a lean team, the rebrand was delivered on time, resulting in a cohesive brand and product experience aligned with MURAL’s evolving vision.